Stop guessing.
Start with a playbook.
We extracted GTM frameworks from 350+ expert podcast episodes and 500+ articles. Paste your URL. Answer 3 questions. Get a strategy built on what actually worked.
Sources
Paths
Playbook
You're making GTM decisions based on
vibes, not frameworks.
The best GTM strategies aren't invented — they're adapted. Experts like April Dunford, Elena Verna, and Lenny Rachitsky have shared battle-tested playbooks on hundreds of podcasts. But who has time to listen to 350 episodes and extract the frameworks?
$15K+
Cost of a GTM consultant
For advice from the same sources
200hrs
Listening to 350 episodes
To find frameworks that fit you
73%
Startups pick wrong GTM motion
Because they never compared options
From zero to GTM playbook in three steps.
Paste your URL
We scan your website to understand your product, positioning, and market. No URL? Describe your product in a sentence.
10 seconds
Answer 3 questions
Company stage, target audience, and primary goal. That's it. We use this to match you with relevant expert frameworks.
30 seconds
Get your playbook
Three counterfactual strategy paths — PLG vs sales-led vs content-led — with specific plays sourced from real expert frameworks.
~2 minutes
Don't pick a strategy.
Compare three.
Most tools give you one answer. We give you three — so you can see what you'd gain and what you'd lose with each approach. Then you choose.
Product-Led Growth
Your product has self-serve potential. Let users experience value before paying.
5 plays from expert frameworks
Content-Led Growth
Your space has search demand. Build authority through content, convert readers to users.
4 plays from expert frameworks
Sales-Led
Your ACV may be too low for outbound. Consider hybrid after PLG traction.
3 plays from expert frameworks
Each play is sourced from a real expert framework — not generic AI advice.
Frameworks from experts who've done it.
Not opinions. Not theory. Actual playbooks from people who built companies from zero to scale.
Not just a report. A living workspace.
suggested → trying → done
Track your plays
Mark strategies as trying, done, or not relevant. Your workspace remembers where you left off.
See the source framework
Source every recommendation
Every play links back to the expert who proved it. Read their steps, failure modes, and the original quote.
Brief stays in sync
Editable company brief
Your brief evolves as you learn. Edit it, and strategies regenerate — preserving your progress.
New frameworks available
Smarter over time
As we ingest more expert content, your workspace surfaces new frameworks that match your profile.
Your first GTM playbook
is 2 minutes away.
No credit card. No sales call. Paste your URL, answer 3 questions, and see what experts would recommend for your exact situation.
›››Build My GTM StrategyFree to start. No credit card required.